3X Marketing Insights
Fresh perspectives, proven strategies, and helpful insights from 3X Marketing

AI: The Game-Changer Marketers Can’t Afford to Ignore
AI isn’t simply a trend, it’s a fundamental shift in how marketing operates. You may be using AI tools without even realizing it. Companies that embrace AI technology are outperforming their competitors in several areas by up to 30%.

All Roads Lead Back to Brand
When the next crisis arrives, how will your brand weather the storm? That’s the question every company must face at some point. Recently, Urban Outfitters, Bath & Body Works, and Starbucks all had to answer that call. How are they doing it, and what lessons can be learned from their example?

Branding 101: Advice from 30 Years of Brand Building
Branding is more than a logo. Every touchpoint should tell your story. Start with "why?"